Dr. Matthew W. Miller, the owner of Family Chiropractic of Columbia, wanted to revamp his web presence with the grand opening of his new office. He had an existing website for his business, but hadn’t touched it in years…many years! Rather than trying to spruce up his existing site, we decided a brand new website was in order.
With a brand new logo and color scheme in hand (provided by him), I began the project with a kick-off meeting over Skype. We discussed must-haves for his website and I also got an idea of what his overall vision was. Simple, minimal, and easy to find office hours and contact info. After about an hour on the phone, I had a Google Doc full of great info to help me fulfill the needs of the website.
After helping him purchase a domain and hosting, I uploaded the Avada WordPress theme. I chose this theme because it is the one that I am most comfortable with, and I knew I could use an existing demo layout as a decent base for his new site.
To keep the website simple and minimalist, I left a lot of white on the website, while using “pops” of the brand colors (green and blue) throughout the website for the link, button and title colors. I kept the whole web site very traditional:
- The homepage has hero banner image followed by some intro text and a “3 main features” section.
- Internal pages have a text and images, no frills.
- Membership page has a simple pricing tables displaying the different plans and prices.
The office hours and contact information for the business are available on every page. (As well as a Google Map).
- The contact email and phone number are in the top bar and also in the footer.
- The office hours are in the footer.
- A Google Map is integrated into every page as well for people to see where the business is located and get directions.
Dr. Miller was very pleased with the new website and is happy to have a place to send patients to download forms, find office hours, and view general information. He has also already started receiving emails through the website from people inquiring about becoming a patient, I’d say that’s a win!